
Our Mission (possible!)
There’s nothing cooler than saving the planet. Our mission is to inspire people to make better choices by showing them the future can be both sustainable and delicious.
Back in 2019, we saw there was a need for a guilt-free burger that puts the planet first.
So we devised a plan.

TO CREATE SUSTAINABLY DELICIOUS DISHES THAT MAKE PEOPLE HAPPY AND THE PLANET EVEN HAPPIER!!!
Our end goal was simple: to give everyone, everywhere a more conscious answer to their cravings - without them missing the meat.
And the results? Find out for yourself, but we know they’re Game Changing!
Our Patty
Big Flavours, No Nastys
Dairy Free
Egg Free
Gluten Free
Allergen Free
GMO Free
Plant Based
Ethically Sourced
Preservative Free
Sustainability
It’s a lifestyle, not just a mantra, and we take our role as environmental gamechangers VERY seriously.
Every burger bitten, nugget noshed and tater tot tasted is a step towards a planet we can be proud of.
Doing More For The Planet By Using Less
Awards & Partnerships
Awards
Partnerships
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Klimato
We partnered with Klimato to measure the CO2 impact of our menu and to help our customers make climate-friendly food choices easy
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Extreme-E
Official partner of Extreme-E who use action and education to accelerate electric vehicle adoption, achieving a more sustainable future for our planet
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Eden Reforestation Project
One tree planted for every burger sold. We’ve proudly planted 320,000 trees with ERP so far!

Plant Powered Packaging
It’s not just our food that’s plant-based, our packaging is made with plants too! We've teamed up with the eco-warriors at Packaging Environmental Ltd, the masters of planet-friendly packaging solutions, to ensure our food is sustainable from kitchen to plate.
Every single bit of packaging we use comes straight from the wizards at Packaging Environmental. From our recyclable burger boxes, to our biodegradable cornstarch cutlery, we've handpicked each item to ensure that doesn’t just talk the talk but can more certainly walk the walk.
Not only does our packaging look great AND is better for the planet, our bags and boxes use heat-protective technology which keeps food at the right temperature (and super fresh!) until it’s ready to be enjoyed.